Hello and welcome to the Inspiring Women in Business podcast. My name is Ruth Gilbey, and I’m a business and marketing coach. I’m on a mission to inspire women to start and play bigger in business.
I’ve started this podcast because when I first went all in and left the corporate world to be a freelancer, I was grateful for any work that came my way.
I was a new Mum of twins on maternity leave in a recession, Googling jobs that could be done from home and around my family. I remember that low point when someone suggested a job in Sainsbury’s, no disrespect to anyone who works in a supermarket, but my last role was a senior operations manager, managing large teams and big budgets. I’d completely overlooked the 20 years experience I had running projects and growing businesses. I had vital business experience from accounts, sales, project management, marketing, customer service, and managing teams. However, I disregarded this experience and thought all my skills were irrelevant or out of date.
I lost confidence, dumbed down my skills and never even considered being a business owner. I thought this was what other people did.
I then got the online courses bug, upskilled in anything and everything to do with digital marketing and reinvented myself as a digital marketer. I defined myself as the last course I did. I always thought I need “just one more course” before I took action. And even though I embrace lifelong learning, I hadn’t done vital work on working out what I wanted, as I’d never given myself permission to have the business I wanted. I had no idea what mindset, imposter syndrome or limiting beliefs meant as it had been 20 years since I’d challenged myself to step out of my comfort zone.
It was in 2017 that I finally started listening to that voice that had been telling me for a long time that I wasn’t doing what I loved and wasn’t fulfilling my true potential. It took a critical illness to give me that wake-up call. I don’t want the same to happen to you.
You can expect practical advice, inspiring stories and a lot of aha moments, as we uncover and kick to the curb all the obstacles you have been putting in your way.